In this episode of Cigar Court, Dion Giolito shares insights into his journey in the cigar industry, discussing the rebranding of Illusione cigars, the challenges of quality control, and the balance between retail and production. He reflects on his personal experiences, including a recent eye surgery, and the evolution of his brand over nearly two decades. The conversation also delves into the complexities of cigar pricing, the handmade nature of cigars, and Dion’s thoughts on the future as he approaches his 20th anniversary in the business.
Cigar Court Podcast